Microsoft and Inngot are implementing a new programme to support the Windows 8 community in making more of its intellectual property.
Windows 8 will be the first release to feature ‘apps’. Microsoft is looking to help app developers get off to the best possible start by understanding the full range of assets they are creating, and how much these can be worth to their business. In most cases, apps involve a bundle of IP – not just software code, but brands, distinctive designs and characters, and potentially vast user bases. Many apps have spawned entire franchises and become global properties which require careful management to protect and exploit them.
Microsoft is providing 100 members of the Elite club developing apps for Windows 8 with an opportunity to identify your intellectual property (IP) and intangible assets, and find out what they are worth – at no charge. Don’t delay – we only have 100 profiling and valuation packages on offer, and they are available on a first come, first served basis, for a limited time period. Click here to redeem your code now.